Number Of Posts Per Regular / Engaged / Core / Super User
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Regular users are people who like your community and participate in it regularly and consciously. Typically, regular users post in the community from twice a month to twice a week. Regular users are the second engaged group.
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Engaged users are users who consider your community as an important part of their lives. They post in the community if not every day, then every other day. Engaged users are the third group by engagement level (after regular users and before core users).
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Core users are users for whom participating in your community is an important part of their daily life. These people typically create several posts each day. This is the fourth group by the engagement level (right after engaged users and before super users).
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Super users are the most engaged users. They create posts in a community each and every day, and sometimes they can spend their entire day on the site. This is the fifth (and the most engaged) group of users among all engagement levels.
The number of posts per engaged user shows how many posts an average regular / engaged / core / super user publishes.
Question answered by the metric
What is the number of posts an average regular / engaged / core / super user publishes?
Steps to measure
To calculate the number of posts per user in the regular / engaged / core / super users cohort, one needs to do the following.
- Divide all users who performed at least one action in the selected period into cohorts.
- Calculate the number of unique users in the cohort of regular / engaged / core / super users.
- Calculate the number of posts created by the regular / engaged / core / super users cohort.
- Divide the number of posts by the number of users.
Interpretation
This is a descriptive metric that shows how many posts on average it takes to be in the cohort of regular / engaged / core / super users. Higher values mean that, on average, most users are more active than in case of lower values for the same cohort.